By eSources on February 20, 2009
Product pricing is a critical business skill to develop. You must be able to strike a balance among a number of factors including direct costs, staff costs, overheads, profitability and market influences. In this article, we will make a fast survey of these elements so you will have a working knowledge of the framework for [...]
Posted in Develop Your Skill
By eSources on February 20, 2009
In order to price your product, you have to figure out who your market is and what price they are willing to pay for your crafts. This article discusses how to determine your price point. Pricing by Formula In many industries, clothing for example, pricing tends to conform to formulae. In the fashion industry, you [...]
Posted in Develop Your Skill
By eSources on February 20, 2009
A target market is the market segment to which a particular product is marketed. Target market is a key concept for your business. The more you know about your target market and how to position your product to sell to that market, the more successful your business will be. Target Segment Identification Target segments or [...]
Posted in Develop Your Skill
By eSources on October 23, 2008
Predicting shifts in demand can help you surf the profit waves generated by demand fluctuations. Whether you correctly forecast the increase or decrease in demand for a particular product, you can profit from both scenarios. The Starting Point Unless you have access to expensive market forecast data, you can use less expensive historical data to [...]
Posted in Develop Your Skill
By eSources on October 9, 2008
If you are an Internet retailer, a storefront retailer who also has a website, a mail order retailer or a catalogue company, you may find the concept of drop shipping attractive. After all, drop shipping eliminates the need to buy inventory, store it, and ship it out yourself. Working with a good manufacturer, importer or [...]
Posted in Develop Your Skill
By eSources on October 9, 2008
Sometimes it’s painful to look at your eBay cometitors’ listings, especially if they seem to be doing better than you are. It can make you feel defeated and wonder if you can really be competitive … WAIT A MINUTE! It’s absolutely wonderful to be able to look at your competitors’ listings on eBAY because that’s [...]
Posted in Develop Your Skill
By eSources on October 8, 2008
One of the down sides of buying on-line rather than on the high street is the need to pay delivery costs. This downside is often compounded by e-tailers who try to make a lot of additional profit by adding a substantial ‘handling fee’ to the delivery costs. In fact, there’s nothing that makes an eshopper [...]
Posted in Develop Your Skill
