By eSources on April 4, 2009
The way you set up your site makes a very big difference. Done correctly, you can attract web spiders to index most or all of your pages. Done poorly and you can lose out on a lot of potential traffic.
The spider process and site architecture
Search engines index pages depending on how a site is built [...]
Posted in Strategic Planning
By eSources on April 4, 2009
If you’re starting a business, you’re going to need a sound plan that outlines each aspect of your enterprise. First, you must consider who is going to create your plan. You have two basic options, you can hire an expert to write it or you can develop your own.
If you decide to write the plan [...]
Posted in Strategic Planning
By JonathanJay on April 2, 2009
Fred Gleeck is an expert in creating passive income streams for himself and others… he’s been creating, marketing and selling information products (books, e-books, seminars, audio and video programmes and bootcamps) for over 20 years. He explains how you can create your own passive income stream… easily.
“Why should you create information products? Well, the margins [...]
Posted in Strategic Planning
By JonathanJay on April 2, 2009
When you send email messages, your ‘From’ address must clearly identify your organisation’s name. And your subject line must convey your core email message.
“You only get one chance to make a positive first impression,” says Louis Chatoff, deliverability manager for the StreamSend email marketing service,. “Being tricky in order to get your message opened will [...]
Posted in Strategic Planning
By JonathanJay on March 28, 2009
To produce an RSS feed, all you need is the content or the article that you want to publicise and a validated RSS text file. Once your text file is registered at various aggregators (or ‘news readers’), any external site can then capture and display your RSS feed, automatically updating them whenever you update your [...]
Posted in Strategic Planning
By JonathanJay on March 28, 2009
The main purpose of email marketing is to reach your target audience as quickly and as directly as possible and to then to focus on maintaining and building your relationship with them.
The reason why email marketing has grown at such a phenomenal rate is based on the fact that people in the virtual community are [...]
Posted in Strategic Planning
By eSources on March 27, 2009
In this article, we’ll consider a basic outline for your business plan document.
The most important aspect of any business plan is that it’s written clearly and is well organised. Questions related to your business plan should be based on interest in the project and not confusion over the document. Before presenting your plan to a [...]
Posted in Strategic Planning
By JonathanJay on March 27, 2009
Don’t be afraid to expand on the benefits of your product or service. People who are interested in buying are interested in details. It’s meaningful that you tell them in emotionally compelling detail how your offer will make their lives better.
Getting the Benefits Right
Based on your research, you know that your audience wants certain [...]
Posted in Strategic Planning
By JonathanJay on March 27, 2009
An unpleasant surprise can kill a sale. But a pleasant surprise in your direct response letter or ad can help close a sale. For example, adding an unexpected bonus immediately before your prospect takes the last action to complete a sale will eliminate any last minute hesitation.
Be sure to include a bonus with your product. [...]
Posted in Strategic Planning
By Solargies on March 26, 2009
As the country works to reduce substances known to effect air quality the need for mandatory carbon emissions reporting grows. Almost all the materials known to destroy the ozone layer and thus contribute to the problem of global warming arise from the action of man.
The EPA recently announced a plan which covers the need for [...]
Posted in Strategic Planning
